St Andrews Local Tourism Association

The St Andrews Local Tourism Association consists of hospitality, leisure and tourism businesses within St Andrews. The benefits of becoming involved in the Local Tourism Association are numerous. Members can network with other people and organisations in a relaxed and informal manner, discuss existing challenges and examine best practice. Ongoing Local Tourism Association initiatives can help attract visitors and lead to new opportunities for sales and increased business. Through greater commercial interaction and collaboration, Local Tourism Association membership can help businesses grow, increase their exposure and meet their key objectives.

Meetings are held throughout the year and are open to all hospitality leisure and tourism businesses.

Local Tourism Association Aims and Objectives

1. To develop an active network of visitor businesses in St Andrews
2. To promote and encourage training for tourism businesses
3. To build effective linkages with other organisations and interest groups in St Andrews and whole Fife region
4. To establish effective linkages with the Fife Tourism Partnership, VisitScotland and other national agencies
5. To promote the work of the St Andrews Local Tourism Association locally, nationally and internationally

Tourism St. Andrews as the local tourism association for St Andrews is there to keep our members informed and share resources provided by Fife Tourism Partnership and other regional and national organisations within the tourism industry. Tourism St. Andrews is also there to help our members network with each other and other organisations that could be of interest to their operations.

Tourism St. Andrews has developed an action plan for 2021-2022 that is adopted not only by its members in St. Andrews but also by other Local Tourism Associations within the Fife region. This action plan based on the principles of Sustainable Tourism is in full alignment with the Fife Covid-19 Tourism & Events Strategy 2019-2029 which in turn is aligned with Fife Council’s Reform and Recovery Priorities and the Scottish Tourism Emergency Response Group (STERG) Action Plan.

Ongoing Local Tourism Association initiatives can help attract visitors and lead to new opportunities for sales and increased business. Through greater commercial interaction and collaboration, Local Tourism Association membership can help businesses grow, increase their exposure and meet their key objectives.

Future Meeting Dates

Next Meeting - Wednesday 19th April 2023, 4pm-6pm, Rufflets St Andrews, KY16 9TX